It’s a question that philosophers, economists and social scientists have grappled with for decades: Can money buy happiness?
For most people in the United States, the answer is, seemingly, yes.
Two prominent researchers, Daniel Kahneman and Matthew Killingsworth, came to this conclusion in a joint study published this month in the Proceedings of the National Academy of Sciences, overturning the dominant thinking that people are generally happier as they earn more, with their joy leveling out when their income hits $75,000.
This threshold was initially posited by Kahneman, a Nobel Prize-winning economist and psychologist, in a 2010 study that concluded that “emotional well-being [also] rises with log income, but there is no further progress beyond an annual income of $75,000.”
But in 2021, Killingsworth, a happiness researcher and senior fellow at the University of Pennsylvania’s Wharton School, found that happiness does not plateau after $75,000, and that “experienced well-being” can continue to rise with income well beyond $200,000.
Advertisement
Kahneman and Killingsworth said their latest study was an “adversarial collaboration” where they pitted their theories against each other with the help of an arbiter. The latest research adjusted for inflation, they said.
In their study, Kahneman and Killingsworth surveyed 33,391 adults aged between 18 and 65 who live in the United States, are employed and report a household income of least $10,000 a year. The authors said they lacked substantial data for those earning over $500,000.
To measure their happiness, participants were asked to report on their feelings at random intervals in the day via a smartphone app developed by Killingsworth called Track Your Happiness. Killingsworth said in an email that the data came from “repeatedly pinging people at randomly-timed moments during daily life, and asking about their happiness at that moment in real-time.” Specifically, they were asked “How do you feel right now?” on a scale ranging from “very bad” to “very good,” he said.
Advertisement
The study reached two big conclusions: First, that “happiness continues to rise with income even in the high range of incomes” for the majority of people, showing that for many of us, on average having more money can make us increasingly happier.
But the study also found that there was an “unhappy minority,” about 20 percent of participants, “whose unhappiness diminishes with rising income up to a threshold, then shows no further progress.”
These people tend to experience negative “miseries” that typically cannot be alleviated by earning more money; the report cites examples such as heartbreak, bereavement or clinical depression. For them, their “suffering” may diminish as their income rises to about $100,000 but “very little beyond that,” the study said.
“In the simplest terms, this suggests that for most people larger incomes are associated with greater happiness,” Killingsworth said in a statement about the study.
“The exception is people who are financially well-off but unhappy. For instance, if you’re rich and miserable, more money won’t help. For everyone else, more money was associated with higher happiness to somewhat varying degrees.”
The study acknowledges that happiness or emotional well-being is a changing daily scale for many people and that “happy people are not all equally happy” but argues that there are “degrees of happiness” and often a “ceiling” for happiness.
Advertisement
The study also found that money can affect happiness differently, depending on income. Among lower earners, “unhappy people gain more from increased income than happier people do,” it said. “In other words, the bottom of the happiness distribution rises much faster than the top in that range of incomes.”
In his statement, Killingsowrth made clear that money isn’t everything — “just one of the many determinants of happiness.” He added: “Money is not the secret to happiness, but it can probably help a bit.”
The study also made its way to social media Wednesday, with one Twitter user joking: “Anyone who says money doesn’t buy happiness just doesn’t know where to go for shopping.”
Another teased: “Money won’t make you happy, but it’s nicer to cry in a Ferrari.”
This website or its third-party tools use cookies, which are necessary for analytics and its functioning and required to achieve the purposes illustrated in the cookie policy, including the personalization and analysis of ads and content. If you want to learn more or withdraw your consent to all or some of the cookies, please refer to the cookie policy.
By clicking on Accept you are agreeing to the placement of cookies on your device.
Further use of our site shall be considered as consent. You may view our Privacy Policy and Cookie Policy here for more information.
This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
Strictly Necessary Cookies
Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.
If you disable this cookie, we will not be able to save your preferences. This means that every time you visit this website you will need to enable or disable cookies again.